Established Brands

Heritage Transformation

Modernize without losing your soul. We rebuild tech stacks, unify operations, and launch omnichannel strategies—all while protecting the brand equity you've spent decades building.

What We Do

Preserve Legacy, Embrace Innovation

Most agencies treat heritage brands like startups—rip everything out and start over. That's reckless. Your brand equity, customer relationships, and operational knowledge are assets, not liabilities.

We specialize in surgical modernization: headless commerce migration, omnichannel unification, data infrastructure upgrades—all executed with zero disruption to your existing business. We've guided 50+ year-old brands to 287% revenue growth without losing a single loyal customer.

Brand Protection

Preserve equity while modernizing operations

Tech Stack Rebuild

Headless commerce, unified inventory, modern CRM

Omnichannel Growth

Retail + DTC + wholesale integration

Zero Disruption

Phased rollout with continuous revenue

Our Process

The Transformation Roadmap

Five phases, 6-12 months, zero disruption. Here's how we modernize heritage brands.

Phase 1Month 1-2

Discovery & Audit

  • Complete tech stack audit (commerce, inventory, CRM, POS)
  • Customer data analysis & segmentation
  • Brand equity assessment & positioning review
  • Operational bottleneck identification
  • Strategic roadmap with phased implementation plan
Phase 2Month 3-4

Foundation Rebuild

  • Headless commerce platform migration (Shopify Plus, BigCommerce, custom)
  • Unified inventory management system
  • Modern CRM & customer data platform
  • Analytics & attribution infrastructure
  • API integrations for omnichannel operations
Phase 3Month 5-7

Channel Expansion

  • DTC e-commerce optimization (UX, conversion, retention)
  • Retail POS & inventory sync
  • Wholesale B2B portal (if applicable)
  • Social commerce integration (Instagram, TikTok)
  • Marketplace expansion (Amazon, etc.)
Phase 4Month 8-10

Growth Activation

  • Paid media strategy (Meta, Google, programmatic)
  • Email & SMS automation campaigns
  • Loyalty program modernization
  • Content strategy & SEO optimization
  • Influencer & partnership programs
Phase 5Month 11-12

Optimization & Scale

  • Performance analysis & reporting dashboards
  • Conversion rate optimization (CRO)
  • Customer lifetime value (LTV) improvement
  • Team training & knowledge transfer
  • Long-term growth roadmap
Investment

Transformation Pricing

Flexible engagement models designed for established brands with complex operations.

Strategic Audit

$5k-$10kOne-time

Perfect for understanding your current state before committing

  • Complete tech stack audit
  • Customer data analysis
  • Operational bottleneck report
  • Strategic roadmap with priorities
  • ROI projections & timeline

Transformation Partner

$40k/mo6-12 month engagement

Full-service modernization with embedded team

  • Complete 5-phase methodology
  • Dedicated transformation team
  • Tech stack rebuild & migration
  • Omnichannel integration
  • Ongoing optimization & support

Custom Enterprise

CustomTailored engagement

For multi-brand portfolios or complex operations

  • Multi-brand transformation
  • International expansion support
  • M&A integration consulting
  • Board-level strategic advisory
  • White-glove service & priority access
Success Story

Summit Outfitters: 287% Revenue Growth

52-year-old outdoor gear retailer transformed from legacy POS to headless commerce. Unified 23 retail locations with DTC e-commerce, achieving 287% revenue increase in 18 months.

287%
Revenue Growth
4.2%
Conversion Rate
23
Locations Unified

Ready to Modernize?

Tell us about your brand. We'll give you an honest assessment of what needs to change, what should stay, and what it will take to get there.